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Showing posts from October, 2021

Online Marketing and Digital Marketing a Comparison

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  Terms such as online marketing and digital marketing are often interchangeably used. This has become more prevalent thanks to the increase in web traffic in the last few years. However, as a digital marketing agency Dubai based, we know that there are slight differences between both concepts. So, here we will differentiate both, as the distinctions have possible implications for modern marketing plans. What Does Digital Marketing Mean? The term digital marketing applies to all forms of marketing involving electronic media. It has been in existence since 1896, the year in which the radio was invented. That said, it has evolved since then to include numerous marketing channels. Some of these channels are phone applications, electronic billboards, online marketing, TV, radio and podcasts. As one of the best digital marketing companies Abu Dhabi based, we are aware that the process also has several benefits. The significant level of data that is accessible to you with regards to what...

Importance of Pre-Designing Mobile Apps Before Application

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  Mobile application development generally consists of different stages, including pre-design. A mobile app development company in UAE can also handle the stages separately with its modular approach. However, taking an app development project from start to end will allow the company to offer the biggest possible value addition for clients. With this in mind, we will discuss what the so-called pre-design phase is and why it matters in mobile application development. What Does Pre-Design Phase Mean? Here, the company you hire for the project, whether it is a web development company UAE based or one situated elsewhere, will convert it from the first brief into a feasible strategy. This will involve determining many things, including what the application is about, who it is for, which technologies it has to utilize and how success will be measured. With pre-design, a mobile app development company in UAE can also help to ensure that it delivers a quality end product to the client. What...

Challenges When Designing An Ecommerce Website

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  The uncertainty regarding the requirement for certain design elements poses some web design challenges. Since smart devices presided over ecommerce, differentiating those elements from UX-enhancing features has been tricky. With this in mind, as an ecommerce web design Dubai service provider, we will discuss some of the challenges that pertain to this process. Choosing A Responsive Website Design Responsive website templates have long been in existence. Mobile phones are the source of around 60% of organic traffic to your standard ecommerce site. Do you lack expert guidance for your ecommerce web design Dubai work? If not, you might not have any excuse to avoid investing in a website design that is mobile-optimized. Not having an experienced group of ecommerce site developers will make creating a responsive site challenging. Here are some of the difficulties for ecommerce website owners in the phase of developing a responsive site. Making mobile-ready sites that are easily naviga...

How To Use Webmasters In Bing? Beginners Guide

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  Bing Webmaster tool is the free software provided by Microsoft Team. Online marketing is becoming popular as a marketing concept and we know that many businesses are looking for the best SEO agency in Dubai to assist with the same. Websites generally contain many issues that require correction to implement the SEO techniques naturally. The trusted SEO company in Abu Dhabi can make efforts in utilizing the search engines and the associated tools to enhance the marketing status of the website. Bing Webmaster Tools There is a complete SEO report of your website submitted in the webmaster tools along with the related information. A quick overview of the websites and SEO issues can turn out through these tools. It provides the major way for the website owners to interact with the webmaster for the resolution of many issues. Bing webmaster tool allows the website owners for indexing their website on the Bing webmaster index.  SEO packages in Dubai  consider Bing results equal...

Why hiring professionals for SEO jobs is important?

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  Only the best SEO agency in Abu Dhabi can make a difference to your business. Online businesses and eCommerce websites indeed offer a wide range of considerations for success. SEO is a common term known to every website owner but most of them do not know how vital it is for long-term success. Hiring an SEO company in Abu Dhabi is important to assure that your digital marketing efforts are moving ahead in the right direction. Search Engine Optimization requires proper balancing and usage of strategies for identification of the benefits and making moves in the improvement of these systems can be fetched with the help of the most proficient SEO agency in Abu Dhabi. The experts identify the present stats of the website and work on the areas of improvement to fetch the best results. From naturally building the link, social media marketing to paid advertisements, SEO has many different aspects that need consideration by the SEO packages in Dubai customized by the experts as per the req...

5 Common SEO Mistakes affecting Google Rankings

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  Are you sure that your SEO efforts are implemented in the right direction? There are some of the biggest mistakes that we see while conducting SEO auditing. We understand that you are not an SEO PRO but paying for your website’s digital marketing requires you to understand the common SEO mistakes that can affect the Google rankings. It is a fact that most businesses are hampering their Google rankings without realizing that they are doing some wrong things. We have compiled up a list for you with 5 points that determine if you are making some SEO mistakes that are harming your website rankings. Here are the most common 5 mistakes that can affect your Google Rankings: 1) Ignoring Google My Business Profile This is the biggest blunder any organization owner can make. When you think of your website ranking in Google results, the word SEO comes into mind. However, the local SEO trend is very important mainly for getting the area-specific business with your digital marketing efforts. ...

4 Do’s and Don’ts to consider while Creating SEO Strategies

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 I n the last few years, SEO has evolved a lot. The most common SEO strategy to climb the search result ranking involved tricking the system. The top search websites used to act as repositories for keywords or links rather than providing the user with helpful content. But with the evaluation of SEO, those old operating methods are no longer in use. The website using those old strategies can no longer compete in today’s market place. To succeed and stay ahead of competitors, one must provide useful, easily accessible, and shareable content on their platform. Moreover, even though search engines like Google continue to become more accurate and precise, many websites are still clinging to the old tricks and strategies that are no longer effective and, in turn, harm the brand’s overall visibility. In such cases, hiring the best SEO company in UAE can always come handy. The help of a digital marketing agency in Abu Dhabi can help you achieve your desired results. To provide users with t...

Know about Black Hat SEO and the major Risks it could bring

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  The concept of SEO has gained popularity in the digital marketing world and there are marketing tactics created for understanding the Google algorithms and move ahead with the higher ranks for any search query. Google algorithms are highly sophisticated and the identification of web spam is something that it does with the fullest perfection. Digital marketer s used to follow some unnatural SEO tactics for ranking their websites. However, times have changed and now, the marketing agencies look for ways not to do any such activity as it could blacklist the website and hamper the webmaster quality guidelines. So, let’s discuss the black hat SEO What is Black Hat SEO? Black Hat SEO tactics are used for ranking the websites by violating the guidelines by Google, and other search engines. These are manipulative optimization techniques that aim at increasing the SERPs by going against their terms. It is clear that with the violation of the guidelines, there will be strict outcomes lead...